Anne Bonny’s Favourite &
Mary Read’s Choice
Branding project for the rum brand ‘Calico’s Crew’. Developement of the bootle labels. Anne Bonny and Mary Read as the faces for the fluids. Anne the eight year old soft and fruity, Mary twelve year old and more tradtional as more harsh and spicy.
The Logo represents a seal to raise the anticipation of quality and valancy.
Finalizing and additional graphics.
Finished products with labels conformist to the bottle design. The labels shape is deliberately following the bottles curve of the top.
This image shows the backwall motive for the trade fair appearances. The final size is 3,3m x 2,2m.